The short definition of Web 3.0 is simple. It puts control of search and content into the end user’s hands and cuts down the noise. If that sounds a little vague then don’t worry – it is. After months of surfing the pundit’s reports and conference minutes I’ve come to the conclusion that no one is quite sure what Web 3.0 is.
Web 2.0 was easy to define. It was an algorithm created in a casual brainstorming session among high-tech friends. Okay, so that is way to simple but it is the foundation of the system. Web 2.0 is a marketing term. It introduced Social Networking. Web 2.0 was well documented. It was solid. You could study it.
But, it followed the premise of all horror movies. The living organism released to make life better for mankind that mutates into a monster which devours us. What Web 2.0 didn’t take into consideration was the number of people out there with nothing better to do than fill the web with nonsensical, untranslatable, illegible gibberish.
Web 3.0 will bring applications together so users can customize their experience. I think. Twhirl promised to solve the problem and bring everything together in one easy application. Sounds good. In reality it is a combination of ancient torture methods and a diabolical experiment measuring the time needed to ‘ding’ until someone is legally insane.
Will Web 3.0 work? Yes. Do you need to learn how to re-optimize your blog? Yes and no. The only thing that is agreed on is that it will see a massive influx of applications that will piece together like a puzzle (yea, in the way that Frankenstein was pieced together) There may be new tools to let people bookmark your site with a single right-click. There may be a tool to ping RSS subscribers the moment you publish a new post.
The difference, all these applications will be free and delivered virally – which means you need to stop using the $30 virus scan and free malware software. It is time to take security seriously.
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